Press Room
Fact sheet, founder bio, imagery and press contact for journalists and creators.
Everything a journalist or creator needs, without asking.
Brand fact sheet
| Fact | Value |
|---|---|
| Brand | Arvell Watches |
| Legal entity | Arvell Watches AG, Zürich |
| Founded | 2014 by Lena Arvell |
| Positioning | Independent Swiss brand: Corvin, Regent, Arden, Davos, Mineral |
| Price range | 250-1,395 CHF |
| Movements | Ronda (5030.D, R150, Z60, 715), Miyota (8215) |
| Warranty | 2-5 years depending on reference |
| Distribution | Direct-to-consumer |
| References | 94 current - all references |
Founder bio (short)
Lena Arvell, industrial designer, founded Arvell in Zürich in 2014 with a simple thesis: Swiss substance under 1,000 CHF does not have to look conservative. Long version: Founder Story.
Assets
Logos, product renders and packshots: press kit download [placeholder - demo]. Product imagery may be used editorially with credit "Arvell Watches".
Review loans
Watches are lent for review, never gifted, no editorial control. Policy and past coverage: Independent Reviews.
Contact
press@arvell.example - response within one working day.
Sources: Arvell brand records (internal)
Last verified: 2026-08-25 · Last updated: 2026-08-25 · Maintained by: Arvell Watches - Brand Knowledge Team
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